web 2.0 – how seriously are we taking it?

Dion Hinchcliffe's talk at web 2.0 Europe

Dion reflects on the impact of 4 year's of web 2.0.  He focuses on the move from 'push' to 'pull' systems.  But much of the question is our readiness/ willingness to embrace and exploit the opportunity.

  • Who creates the value? (The network)

  • How much control do we have over our businesses?

  • How intellectual property works (creative commons…)?

  • Increases in transparency e..g in supply chain

  • Product development – we get that our customers tell us …but how do we listen to '000's of customers?

  • Operations – cloud computing

  • Customer service

Interesting to think about the value proposition that is the data companies now.  Would point business towards the unclaimed classes of data.

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