Mr Murdoch has succeeded in getting me to buy his newspaper on a number of occasions since he made it unavailable online. The downside is that this is really causing me to compare the quality and relevance of his Sunday newspaper with the vast amount of data available to me online. And I do not enjoy having to deal with the piles of paper.
On the other hand the Irish Times provides an excellent online service – which inclines me to cross reference articles from the newspaper in my various blogging/ tweeting activities.
On Sundays I now find myself checking out the Independent online early in the day – potentially overlooking The Business Post and the Sunday Times.
One other key development – I am now an avid user of a smartphone – seems easier than ever to keep up to date e.g. using various news services which are constantly being updated.
Was interested in this piece by Ross Dawson. I think he may be right -give or take a couple of years. When you combine all of this with a youth growing up using social networks and smart phones – not looking great on the newspaper front. And that’s not something that pleases me – as someone who has enjoyed reading newspapers for over 30 years.